You’re looking for an experienced, performance-driven digital agency that produces results. We’ve evolved alongside platforms for the last 15 years, and plan to continue evolving. Our services combine platform expertise with strategic perspective to bring you the right kind of leads and sales.
After all, healthy teams that openly and honestly communicate mean happier and higher-performing clients. It’s no surprise that organizations like Inc. Magazine, Ad Age and Washington Post have recognized us as a top place to work.
Our digital marketing experts aren’t confined to their slack channels. They work hand-in-hand with other platform experts. The vision? To create and execute strategies that complement your campaigns across all major marketing platforms.
There are many ways to track performance across channels. Focusing on the most important metrics: conversion rate, cart abandonment rate and customer retention rate will help you determine how to move forward. Google’s framework for marketers helps take this data and put it to good use so you can make strong campaigns.
You can track the business impact of digital marketing via revenue. Of course, more conversions equal more profit, but you can also track it by “soft metrics”. These metrics are small but mighty. Things like completed forms, website visitors, downloads and brand impressions give a fuller look into ROI.